Move shoppers block to block.
WayHopper gives business improvement districts and retail alliances interactive shopping passports, holiday hunts, and sample-stop crawls — with foot-traffic data merchants and assessors can actually use.
BIDs use WayHopper for foot traffic, merchant ROI, and renewal.
Same platform — different playbooks for holiday peaks, monthly activation, and storefront discovery.
Gift Hop Passport
Multi-week holiday stamp challenge across participating retailers. Shoppers collect digital stamps, unlock tiered prizes, and compete on a district leaderboard — every check-in is verified foot traffic for your merchants.
Main Street Sample Crawl
Ticketed Saturday crawl with sample stops, exclusive discounts, and a single district passport. Anchor tenants sponsor stops — one dashboard for the whole corridor.
Window Display Hunt
First Friday photo challenge across storefront displays. Shoppers find clues in windows, check in via QR, and share on social — UGC and block-to-block movement without closing streets or hiring extra staff.
One day, every block activated.
How a Main Street Sample Crawl moves shoppers through your retail corridor — with live data at every hour.
Doors open
Early-bird stamp bonus at anchor stores on the east end.
Lunch corridor
Cafés and boutiques cluster — sample stops peak mid-block.
Afternoon peak
Live heatmap shows shoppers spreading west — prize tier unlocks.
Evening retail
Extended hours at participating merchants — final stamp push.
Closing draw
Leaderboard winners announced — completion badge shared online.
District impact you can fund and renew.
Where the numbers land
Store-level visit counts, corridor heatmaps, ticket revenue, and sponsor ROI — exportable for BID assessments, merchant renewals, and city partnership reports.
The tools that make corridor campaigns repeatable.
Merchant roster & tiers
Create your participating store list once. Assign anchor, standard, and sponsor tiers — each merchant gets check-in counts and a post-campaign report.
Shopping passports
One free or ticketed registration unlocks stamps across the district. QR + GPS check-ins in the WayHopper app—the app supports offline check-ins when signal drops.
Location Entry Portal
Invite merchants to add their own stops under your limits and approvals—ideal for district trails and community open events.
Season templates
Clone last year's Gift Hop or First Friday hunt in one click. Update merchants, dates, prizes — your team runs the district calendar, not one-off events.
Photo & window challenges
Branded display hunts turn shoppers into your marketing team. UGC gallery and share prompts built in — perfect for First Friday and holiday windows.
Photos & public pages
Check-in photos and shareable public event pages give the district proof of participation without inventing a separate marketing stack.
"Our Gift Hop Passport drove 920 stamps across 38 stores in three weeks. Merchants finally had numbers for assessment season — and three anchor tenants renewed their sponsorship on the spot."
BID director questions.
More in our help center, or talk to a district already running on WayHopper.
Can small merchants participate without POS integration?
Yes. Check-ins happen via QR at the register or door—participants scan in the WayHopper app and GPS confirms the visit. Staff can glance at the check-in confirmation; no POS required.
How do we get merchants to sign up?
Invite stores through the Location Entry Portal on open events, and share event QR and location QR materials from the organizer portal. Most districts start with anchor tenants and grow the route from there.
Can we run free passports and ticketed crawls together?
Yes. Holiday passports are often free with sponsor-funded prizes; Saturday sample crawls typically sell tickets. One account, separate event configs, shared merchant roster.
Can merchants add their own stops?
Yes—on supported open/community events, invite partners through the Location Entry Portal so stores add stops under your rules.
Do shoppers need to download an app?
For day-of QR + GPS check-in, yes—the iOS/Android WayHopper app is the home for play. Shoppers can still browse the district event and buy tickets on the web.
What about spotty cell service downtown?
The WayHopper app supports offline check-ins when signal drops—take a photo at the stop and finish once back online. Post printed QR codes at doors and registers.
WayHopper runs events for multiple business segments.
Your next district campaign starts with one store.
Launch a holiday passport or Saturday crawl in under a week. BID pricing for districts with 3+ campaigns per year.